Milan Design Week
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Fuorisalone Events

Day 18, 17:30-18:30
Casa Lago Milano

#2 DESIGN TALK - COME SI DICE PATTERN IN ITALIANO? W/ Italianism & Adriano Attus

# 2 DESIGN TALK "How do you say Pattern in Italian?" Adriano Attus, Creative Director of Sole24ore, presents "How do you say Pattern in Italian?", Italianism’s Stand featuring 40 patterns created by as many young Italian talents of international standing. These include Data Artist Giorgia Lupi, illustrator Riccardo Guasco, photographer Adriano Attus, Street Artist Gue Iosonopipo and Art Director Francesca Pignataro. The best of Italian visual art dresses the Pokerbeb locations and for the occasion, the Bombay Sapphire gin brand, always linked to the world of art and design, has commissioned the artist Adriano Attus a pattern that recalls the colors of the brand .

Day 18, 16:30-17:30
Casa Lago Milano

IMPROVE YOUR GENIUS - WORKSHOP HOW DO YOU SAY PATTERN IN ITALIAN? by Stabilo

"How do you say Pattern in Italian? "As part of the exhibition curated by Italianism and dedicated to the best of Italian Visual Art, Stabilo and Pokerbeb invite you to a creative workshop they are hosting on patterns.

Day 18, 18:00-20:00
Appartamento Pokerbeb Brera

DESIGN CHEERS by EustachiOra

Design Cheers - Brera's most social kitchen becomes an organic wine shop for a toast to the Design Week.

Day 18, 15:00-16:30
Appartamento Pokerbeb Brera

NEVER STOP BECOMING KIDS BY LUCA FOIS

Laboratories between analog and digital. From the combination of traditional craftsmanship, artistic techniques and digital experimentation new laboratory activities are born, able to bring out and favor both technical skills and individual skills (interpersonal skills, public communication, group work) that are increasingly crucial in the world of work.

Day 18, 17:00-19:00
Appartamento Pokerbeb Brera

ECO DESIGN WORKSHOP by Fer

Brand Fer invites you to the "Workshop of simple ideas": how to conceive design products starting from recycling objects.

Day 18, 09:00-11:00
Casa Lago Milano

TASTE YOUR BUONGIORNO by Lavazza

A daily tasting tour with the Lavazza coffee experience and all the flavour of nature captured in Natura Buona fruit juices. A chance to experience the pleasant and familiar ritual of the traditional Italian breakfast.  

Day 18, 09:00-11:30
Casa Lago Milano

KNOW YOUR BODY, CHALLENGE YOUR MIND by WhyNotMag w/ Nike, Technogym e QC Terme

Every morning, during the Design Week, why not start your day in CASA Pokerbeb with gym sessions staged by WhyNotMagazine with Nike.

Day 18, 09:00-11.30
Casa Lago Milano

KNOW YOUR BODY, CHALLENGE YOUR MIND

Every morning, during the Design Week, why not start your day in CASA Pokerbeb with gym sessions staged by WhyNotMagazine with Nike, Technogym and QC Terme.

Day 18, 10.30 - 11.30
Casa Lago Milano

NEVER STOP BEING ACTIVE by Technogym

Every morning, during the Design Week, why not start your day in CASA Pokerbeb with gym sessions staged by Technogym.

Day 18, 10.30 - 11.30
Casa Lago Milano

NEVER STOP BEING ACTIVE by Technogym

Every morning, during the Design Week, why not start your day in CASA Pokerbeb with gym sessions staged by Technogym.

Day 18, 09:00-17:30
Casa Lago Milano

BRUNO MUNARI. PROJECT ROOM by Jacobacci & Partners

Or find out about an extraordinary artist who has revolutionised the way we think about art. His artworks, exhibited in Casa Lago Milano Duomo, come from the collection belonging to Jacobacci & Partners - a company specialising in intellectual property whose art inhabits its spaces, acting as a source of continuous inspiration.

Day 18, 09:00-17:30
Casa Lago Milano

BRUNO MUNARI. PROJECT ROOM

Or find out about an extraordinary artist who has revolutionised the way we think about art. His artworks, exhibited in Casa Lago Milano Duomo, come from the collection belonging to Jacobacci & Partners - a company specialising in intellectual property whose art inhabits its spaces, acting as a source of continuous inspiration.

Day 18, 12:30-14:30
Casa Lago Milano

MAKING TOGETHER, EATING TOGETHER by Marcato

"Making Together, Eating Together" features homemade pasta for a social lunch hosted by Marcato in CASA Pokerbeb. World leader since 1930 in machines and accessories for making fresh pasta, biscuits, bread and pizza, Marcato embraces the healthy eating culture as the first step towards wellness.

Day 18, 12:30-14:30
Casa Lago Milano

MAKING TOGETHER, EATING TOGETHER BY MARCATO

"Making Together, Eating Together" features homemade pasta for a social lunch hosted by Marcato in CASA Pokerbeb. World leader since 1930 in machines and accessories for making fresh pasta, biscuits, bread and pizza, Marcato embraces the healthy eating culture as the first step towards wellness.

Day 18, 14:30-16:30
Casa Lago Milano

PLAY IS A SERIOUS THING by Nintendo

Adults often forget that play is a serious thing, stimulating creativity and inventiveness. Pokerbeb and Nintendo know this all too well and invite their communities - the design community as well as the Nintendo community - to rediscover their inner child and to nurture their creative side in an evening dedicated to play and innovation ...!

Day 18, 14:30-16:30
Casa Lago Milano

PLAY IS A SERIOUS THING

Adults often forget that play is a serious thing. Appointment with Nintendo and other protagonists of the game world.

Day 18, 18:30-20:00
Casa Lago Milano

DESIGN CHEERS by Bombay Sapphire

Happy Hour by Bombay Sapphire, a brand that has always been linked to the world of art and design, which for the occasion is inspired by the best of Italian visual art for a toast in the preparation of cocktails.

Day 18, 10:00-20:30
Appartamento Pokerbeb Brera

EXHIBITION - “COME SI DICE PATTERN IN ITALIANO?” by Italianism

"How do you say pattern in Italian? The exhibition curated by Italianism, dress Appartamento Pokerbeb Brera with a selection of 41 patterns created by as many artists, witnesses of the best Italian visual art.

Day 18, 10:00-20:30
Appartamento Pokerbeb Brera

“COME SI DICE PATTERN IN ITALIANO?”

"How do you say pattern in Italian? The exhibition curated by Italianism, dress Appartamento Pokerbeb Brera with a selection of 41 patterns created by as many artists, witnesses of the best Italian visual art.

Day 18, 10:00-11:30
Appartamento Pokerbeb Brera

TASTE YOUR BUONGIORNO by Funny Veg Academy w/ Stefano Broccoli

A daily tasting tour of the Italian breakfast with two appointments: the coffee experience by Lavazza and the tasting with the pastry chef Stefano Broccoli, teacher at the Funny Veg Academy. Two experiences to experience the pleasant and familiar ritual of the traditional Italian breakfast and the pastry avant-gardes.

Day 18, 12:30-14:30
Appartamento Pokerbeb Brera

SOCIAL DESIGN LUNCH by You&Meat

All around the most social kitchen of Brera to explore new flavors offered by Centro Carni Company that will bring to the table the new gourmet burgers of the You & Meat brand. An invitation to share an experience of meeting taste, design and passion.

Day 18, 12:30-14:30
Appartamento Pokerbeb Brera

SOCIAL DESIGN LUNCH BY YOU&MEAT

All around the most social kitchen of Brera to explore new flavors offered by Centro Carni Company that will bring to the table the new gourmet burgers of the You & Meat brand. An invitation to share an experience of meeting taste, design and passion.

Day 18, 18:00-20:00
Appartamento Pokerbeb Brera

DESIGN CHEERS by EustachiOra

Design Cheers - Brera's most social kitchen becomes a bio wine shop for a toast during Design Week.

Day 18, 09:00-17:30
CASA Pokerbeb

EXHIBITION - “COME SI DICE PATTERN IN ITALIANO?” by Italianism

"How do you say pattern in Italian? The exhibition curated by Italianism, dress CASA Pokerbeb with a selection of 41 patterns created by as many artists, witnesses of the best Italian visual art.

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