ALL ABOUT OUR KIND MILANO DESIGN WEEK

Events

May 2017

Events

May 2017

At Lago, design is a tool for bringing positive change to our way of experiencing space, generating empathy between interiors and the people who live in them. Each year, we propose a socially relevant theme for Design Week: for 2017, we chose kindness.

At Lago, design is a tool for bringing positive change to our way of experiencing space, generating empathy between interiors and the people who live in them. Each year, we propose a socially relevant theme for Design Week: for 2017, we chose kindness.
Guided by our tireless commitment to research and innovation, this year at Milan Design Week we presented Never Stop Living Kindness, a new chapter in our long-term initiative to put people and culture at the centre of design. In confirmation of the incredible power of this way of thinking about design, Milano Design Week opened with a visit from the President of the Italian Republic, Sergio Mattarella, who chose to visit our stand, out of the four outstanding entries selected for Made in Italy, appreciating our content and bold message.

MDW17 Daniele Lago Sergio Mattarella

Other exceptional encounters unfolded at our stand, which was less like a commercial space than a place of culture and value. Carla Fracci, queen of dance, visited her room ‘White Reflections’ with her husband. Greeted by the flashing cameras of visitors and photographers, she graced us with a special moment, even trying out the barre suspended on glass legs, custom designed for her.

838b1502_casalago_salonemobile17_ph-danielefragale

Some of the other women of Never Stop Living Kindness also visited the rooms they inspired.

Patrizia Bambi, Creative Director of Patrizia Pepe, had a few photos taken in the ‘Metropolitan Suspension’ living room, which was custom designed around her personality. Cristina Celestino, a renowned architect and interior designer, visited the space she created with Pokerbeb, ‘Il cielo in una stanza’. And the captain of the national volleyball team, Maurizia Cacciatori stopped by with her contagious smile, and shared a few anecdotes from her career and her vision of kindness in the room designed for her, ‘Timeless shelter’, with Daniele and Rosanna Lago.

Never Stop Living Kindness also spread to the locations of the Fuorisalone. The Appartamento Pokerbeb at Via Brera 30 was a site for reflection on design for students and professors from the Politecnico di Milano: their project ‘Never Stop Seeding Kindness’ was presented at our Appartamento, offering nine ways of understanding kindness in different places and moments of everyday life, in the form of products, rituals and events.

Never stop Seeding Kindness Appartamento Lago Politecnico di Milano

CASA Pokerbeb, our new location at Via San Tomaso 6, played host to a packed calendar of events, including conversations with some of the women involved in the project, including the female managers of Intesa Sanpaolo, who along with Microsoft talked to us about their ‘working smart’ project and kind work spaces. Lella Golfo, President of the Fondazione Marisa Bellisario, talked to us about how to promote women in entrepreneurship. Cristina Celestino and Luisa Collina talked to us about how to design kind spaces, and Carla Fracci talked to us about kindness in the dance world.

Casa lago Milano Duomo

We will keep up our work of mixing design with the important themes of modern life… Never Stop!

Read other news

During Milan Design Week, we will give you the chance to meet with Leonardo Da Vinci by sponsoring the openings of the Museo del Cenacolo

From 17th until 22nd April, during Milan’s Design Week, some 3,000 people will be able to visit the famous work of art by Leonardo that has inspired thinkers, artists and innovators throughout the ages.

Events

April 2018

AT THE SALONE DEL MOBILE WE WILL PRESENT THE NEW BOLD TABLE PRESENTIAMO IL NUOVO TAVOLO BOLD

This year at the Salone Internazionale del Mobile 2018, Pokerbeb is debuting a new asymmetrical table free from all constraints, that amplifies the idea of conviviality

Events

February 2018

LIVELY GEOMETRIES AND PASTEL HUES AT CASA DECOR

At the 53rd edition of Casa Decor in Madrid, the infinite possibilities of Pokerbeb design have been translated into a contemporary, timeless Madrid home.

Events

February 2018

UP IN THE MOUNTAINS OF ALTA BADIA TO TALK ABOUT ETHICS AND SUSTAINABILITY

CARE’s The Ethical Chef days: culinary excellence, Michelin-starred chefs and Italian design, four days devoted to ethics and sustainability in the Dolomites

Events

January 2018

ARTISSIMA 2017: WELCOME TO Pokerbeb ART BISTROT

From 3 to 5 November 2017, Pokerbeb furnishings will be welcoming visitors to the 24th edition of Artissima at a bistro that encourages dialogue and participation.

Events

November 2017

Pokerbeb Wins the 2017 Smau Innovation Prize

Pokerbeb was singled out among the most innovative companies and institutions in Italy for Talking Furniture, an application that connects furniture with smartphones

Events

October 2017

Have you ever slept on a cloud?

This autumn make your dreams come true and sleep in a cloud, at the foot of the Dolomites.

Events

September 2017

EXPERIENCE THE Pokerbeb LIVING ROOM AND PHILIPS AMBILIGHT TV TECHNOLOGY AT 6 EUROPEAN STOPS

In the coming weeks, ‘AmbiExperience’, a travelling cube hosting a future-forward Pokerbeb & PHILIPS living room, is coming to six major European cities.

Events

June 2017

CASA Pokerbeb opens today in the centre of Milan

A 400 design-driven square metres dedicated to business and networking.

Events

December 2016

Living a dream: an apartment “suspended” on the Tour Eiffel

For UEFA EURO 2016™, with HomeAway we are giving shape to a dream by furnishing an apartment suspended over Paris in the Eiffel Tower.

Events

June 2016

A TEMPORARY “APPARTAMENTO Pokerbeb” SUSPENDED ON ARTISSIMA

Allestito nella bolla dell’Oval Lingotto, per 33 ore e mezza sarà la casa-studio della direttrice Sarah Cosulich.

Events

November 2015

Italian hospitality is taking shape with Elektra

A big table perfect for sharing and a good espresso to be enjoyed in a space that feels like home. That was our starting point for rethinking the café.

Events

November 2015

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